How can a railing company help restaurants and breweries expand seating?
The Coronavirus pandemic caused many restaurants and breweries to temporarily close their doors. When they finally could reopen, they faced limitations in the number of patrons allowed inside. Because of this, many needed a way to expand their current dining capacities, and looked outside for the solution. Regulations on outdoor dining are rather simplistic, normally starting with city approval and a defined removable barrier. Removable barriers are needed over traditional permanent ones to comply with city ordinances requiring areas remain clear for cleaning, street sweeping, and limiting clutter. Once granted approval from the city, eager owners quickly tried a wide variety of materials to create these temporary barriers and boost sales, using materials ranging from string to caution tape to accomplish their goal of expanding their usable space.
String rope meets guidelines, but hinders overall aesthetics
Unfortunately, the results were less then desirable for many. Many assumed with their new outdoor dining areas available, previously sheltered customers would flock at the opportunity to enjoy a night out. These combinations of strings, ropes, and tape met the need of defining a clear temporary barrier, but hindered the overall aesthetics and experience of the location. Owners soon realized that simply throwing something together may not work as they had hoped.
The solution to the problem was relatively simple and straight forward, create a traditional system that was portable. Superior had the first part down, now they needed to find a way to make their railing easy movable. Soon the Superior team was in “the lab”, constructing different base plates and designs that would offer stability and performance, all while maintaining Superior's signature architectural appeal. Out came two different bases, a single base used for ends, and a double based that would be used for continuous runs or if a turn was desired. Once the bases were created, the Superior team tested them in standard lengths and found they had a fantastic solution on their hands.
Once the prototypes were made, it was off to a local brewery to see how the newly named “Ready Railing” would perform. Installing the Ready Railing was quick and simple, only taking minutes to set up a full run of railing for the outdoor dining area. Furthermore, the railing system was aesthetically pleasing, perfectly fitting in with the established aesthetic of the location. Soon, customers were flocking to the newly created outdoor area, with even the owner taking some time to sit down and enjoy a brew. Needless to say, Ready Railing helped to create a stylish, safe, and rule compliant outdoor space. Finally, it was time to pack up the Ready Railing for the day. Similar to set up, deconstructing the Ready Railing only took minutes!
Ready Railing creates an outdoor setting in minutes
After the first installation at a local brewery, Superior Aluminum knew they had a product that could benefit other businesses. The lightweight and prefabricated designs made it a truly hassle-free solution that anyone could set up in minutes. Reducing the time needed to set up and move the railing allowed the brewery and other businesses to focus on other areas, namely brewing beers and serving their customers.
Interested in Ready Railing or maybe a more permanent railing solution? We have extensive experience in many railing and project varieties. Feel free to reach out and contact us with any questions you may have.